Vichy’s Liftactiv Retinol HA Eyes ($39.50), a new product, is an anti-wrinkle treatment with new generation retinol and hyaluronic acid to fight all three types of wrinkles: “permanent” or expression wrinkles, reversible wrinkles caused by dehydration, and wrinkles that are “programmed” (by genetics) to appear.
The Liftactiv Retinol HA products are targeted at women who are showing the first signs of aging, with wrinkles starting to appear around the eyes, forehead, or mouth area, as well as skin irregularities. That would be anyone over 20! Vichy promises that its Liftactiv Retinol HA line produces immediate, visible results, with smoothing and soft-focus effects.
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